Can laser projection technology help designers work better and smarter? asks Sushil Motwani

When Warner Bros. Pictures released its latest film ‘Sinners’ on April 18, it was available not only in IMAX and 2D formats but also in Barco’s Premium Format. Known for its high dynamic range (HDR) capabilities, Barco’s laser cinema projection technology distributes light more strategically across the screen, offering brighter highlights and deeper blacks. This latest format is designed to create a more vivid and engaging cinema experience than conventional 2D projection.

As more such projection technologies emerge, audiences are also becoming increasingly particular about how and where they view content. This growing awareness is also influencing home entertainment choices, with many people investing in better viewing systems for a richer experience.

“Advancements in projection technology are not only changing how audiences engage with content like films and games, but also how creators craft those experiences,” says Sushil Motwani, Founder of Aytexcel Pvt. Ltd., the official representative of Formovie projectors in India and adds; “Laser projection, in particular, is now playing an important role in digital art, gaming, and animation.”

Mr. Motwani believes that design and projection technology go hand in hand, with each enhancing the impact of the other.

“Digital designs and laser projection technology will continue to play a crucial role in both film and gaming. From VFX to immersive environments and character design, designers put in a lot of effort to create visually rich content. These visuals deserve to be presented through high-quality projection, whether in cinemas or at home. The same goes for games that rely heavily on detailed graphics and well-structured environments,” says Mr Motwani.

There are health-related considerations as well. Laser projectors, unlike backlit devices such as laptops or tablets, can display visuals on larger screens without putting excessive strain on the eyes. “Designers and editors often spend hours in front of screens. Laser projectors reduce blue light exposure and flickering, which are two common causes of digital eye strain. For digital artists, using a high-definition projector provides a more comfortable, eye-friendly way to view their work in full detail,” he adds.

Mr Motwani also highlights the benefits of UST projectors like the Formovie Xming Page One, which can elevate the work of digital designers by allowing them to view their creations in exceptional quality.

“With HDMI and USB ports, as well as high-speed Wi-Fi for quick file transfers, these projectors offer a convenient and glare-free way to view creative work. The softer, ambient light they provide allows artists to see their designs in larger formats with less fatigue, making them a practical tool for both work and leisure,” he concludes.