
On July 29, 2025, Binance Alpha will officially launch trading for Treehouse (TREE), a decentralized finance (DeFi) token focused on fixed-income instruments.
As part of the rollout, Binance is offering an exclusive TREE token airdrop to eligible users via its Alpha Events page, marking a strategic move to reward early adopters and boost engagement in emerging DeFi ecosystems.
What Is Treehouse (TREE) and Why It Matters
Treehouse Finance is a DeFi protocol designed to simplify and stabilize on-chain interest rates. It introduces innovations like Decentralized Oracle Rate (DOR) and Treehouse Ethereum Staking Rate (TESR), which aim to unify staking yields and lending rates across platforms.
With a total supply of 1 billion TREE tokens, the project has already attracted attention from institutional investors and crypto enthusiasts alike.
Binance is the first platform to feature Treehouse (TREE), with trading opening on July 29th, 2025, at 12:00 (UTC).
Eligible users can claim an airdrop of 100 TREE tokens on the Alpha Events page within 24 hours once trading begins by using Binance Alpha Points.
The Binance… https://t.co/avUkT1KDGt
— Binance (@binance) July 29, 2025
Binance will list TREE on its Spot Market at 14:00 UTC, with trading pairs including TREE/USDT, TREE/USDC, TREE/BNB, TREE/FDUSD, and TREE/TRY. Prior to this, users can deposit TREE starting July 28 at 16:00 UTC.
How to Claim the TREE Airdrop Using Alpha Points
The Binance Alpha Airdrop will be distributed in two phases:
Phase 1 (First 18 Hours): Users with 233+ Alpha Points can claim 100 TREE tokens.
Phase 2 (Final 6 Hours): Users with 200+ Alpha Points can participate on a first-come, first-served basis. If tokens remain, the threshold will drop by 15 points every hour.
Claiming the airdrop consumes 15 Alpha Points, and users must confirm their claim within 24 hours of trading launch. Failure to do so will result in forfeiture of the reward.
Binance Alpha’s Role in DeFi Innovation
Binance Alpha continues to serve as a launchpad for early-stage DeFi tokens. According to CoinGabbar, over 50% of Alpha-featured tokens since December 2024 have successfully transitioned to the Spot Market.

