
Apple’s Black Friday deals are live across major retailers with standout discounts on AirPods, MacBooks, iPads, Apple Watch, and AirTag trackers. Prices start at just $17, creating a rare window to upgrade premium tech without premium price tags. We break down the best offers, real savings, and where to buy today for maximum value.
Top Apple deals you can grab right now
Apple AirTag drops to $17 at select retailers, making it one of the lowest-cost entries into the Apple ecosystem and a practical gift for travelers and busy families.
AirPods Pro 3 fall to $219, bringing advanced Active Noise Cancellation and long battery life to a more accessible price. Meanwhile, the 13-inch MacBook Air M4 slides to $749, a sharp $250 off the usual $999. If you’re eyeing tablets, the iPad 11th Gen (128GB) is $279, a solid 20% price cut that beats typical holiday pricingtomsguide.com.
For power users, the iPad Pro M5 11-inch takes $100 off, and Apple Watch SE 3 is $199, saving $50. These markdowns reflect broader competition among retailers during Black Friday, and several are at or near all-time lows, especially on AirPods and MacBook Air configurations.
Numbers that matter
– AirTag: $17 (save $12 from $29) – AirPods Pro 3: $219 (save $30 from $249) – MacBook Air M4 13-inch: $749 (save $250 from $999) – iPad 11th Gen 128GB: $279 (save $70 from $349) – Apple Watch SE 3: $199 (save $50 from $249)
These cuts translate to savings up to 25%–33% on headline products. The MacBook Air M4 discount is particularly notable, narrowing the gap with older models and unlocking modern performance at a midrange pricetomsguide.com.
Retailers offering the deepest discounts
Amazon leads most Apple hardware deals, especially on MacBook Air (M4), iPad 11th Gen, iPad Pro M5, and AirPods. Best Buy competes on MacBook Air M2 and select iPhone activations, while Walmart frequently matches AirPods and Apple Watch prices.
Availability can vary hour by hour, so acting fast is wise to avoid stock-outs.
Main source and direct quotes
Tom’s Guide tracks live Apple Black Friday prices across retailers and confirms the standout savings.
As the live blog notes, “Black Friday deals have arrived for Apple products, and the discounts are already impressive across the board.”
It also highlights that “the 13-inch MacBook Air M4 dropped to $749 at Amazon,” calling it “a steal for one of Apple’s most versatile and portable laptops.”
On AirTags, the source lists “AirTag: was $29 now $17,” underscoring the season’s lowest tracker pricing.
Additionally, Tom’s Guide emphasizes that these are the “best Apple Black Friday deals happening right now,” organizing quick links for AirPods, iPad, MacBook, Apple Watch, and accessories, which helps shoppers compare savings in real timetomsguide.com.
Should you buy now?
If you want the lowest barrier to entry, start with AirTag or AirPods deals today. For long-term performance, the MacBook Air M4 at $749 is the sweet spot for students, remote workers, and everyday creators.
With prices already hitting record lows and inventory moving quickly, waiting risks missing the best configurations and colorways.

