Globally used mobile messaging app WhatsApp is likely to face some stiff competition as a Google messaging app might be on the way.
A report on NDTV mentioned that Google may be on its way to launch its own mobile messaging app, which will be in line with WhatsApp.
The report further said that Google may be testing the product in the emerging markets first, including India.
If the rumors turn out to be true, the new messenger service from Google will be free.
It is also touted that unlike most of the other services and products from Google, this one will not need any login for usage.
This certainly puts a lot of pressure on WhatsApp, which has been the numero uno in mobile messaging space. In recent times, India’s very own messenger Hike and China’s WeChat has also been gaining momentum, although none of them have the users as compared to WhatsApp.
Reports also have it that Google is probably looking to localize and add more value to the new chatting app for mobile by adding support for Indian languages.
There will be also extended support for voice-to-text messaging, the report further said.
Despite repeated attempts, a Google spokeswoman chose not to comment on the speculation, which leaves further room for more doubts on whether such an app is on the way.
WhatsApp, which was taken over by Facebook, continues to be the biggest mobile messaging app for now, which is free for the first year of use.
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