The largest car maker in the country, Maruti Suzuki India, launched its much awaited Ciaz sedan on October 6, 2014 for a starting price of Rs 6.99 lakh. The highest variant has been priced at Rs 9.8 lakh (ex-showroom Delhi).
Maruti Suzuki India has launched Ciaz with an aim to check on the sedan market where the model will take on some of the popular sedans like Hyundai Verna and Honda City.
Maruti has spent a huge and largest chunk of its investment at Rs 620 crore on the new model that is aimed at both Chinese and Indian markets. Check all the features and specifications here.
Back in the past, Maruti had launched Baleno and SX4 sedans, which didn’t yield the results as expected, and hence the company will look ahead to Ciaz.
Also, the manufacturer has changed its marketing and branding strategies with Ciaz, said a report on Economic Times.
The makers have claimed that Ciaz offers close to extra 10-12% room than other sedans in the market.
In terms of economy, the diesel variant offers 26.2 km on each litre, where the petrol variant offers a mileage of 20.7 kmpl.
The diesel variant comes loaded with a 1.3 litre engine, while a 1.4-litre engine powers the petrol variant. Both manual and automatic transmission are available for the petrol variant, but the diesel one settles for just manual.
Early reports suggested that the models have good quality interiors, although the finish and overall appeal isn’t highly sophisticated.
It remains to be seen on how Ciaz works for Maruti India in the long run.
Maruti Suzuki Ciaz – First Drive :
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