New Delhi — In a powerful show of civic commitment, the Ministry of Heavy Industries (MHI) and its affiliated CPSEs/ABs mobilized over 2,000 volunteers across India as part of the nationwide Swachhata Hi Seva – 2025 campaign.
The initiative, themed “Swachhotsav”, blended cleanliness with creativity, transforming public spaces and mindsets alike.
More than 90 Cleanliness Target Units (CTUs) and 45 public locations were identified for intensive cleaning drives.
From industrial zones to community parks, volunteers rolled up their sleeves to restore hygiene and spread awareness about sustainable living.
Waste-to-Art, Tree Plantations, and Public Engagement
The campaign wasn’t just about sweeping streets — it was about sparking imagination. MHI organized Waste-to-Art exhibitions that turned discarded materials into striking visual statements.
Painting competitions under the slogan “Ek Kadam Swachhta Ki Ore” (One Step Towards Cleanliness) invited children and youth to express their vision for a cleaner India.
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Tree plantation drives added a green touch to the campaign, while awareness programs educated citizens on waste segregation, recycling, and the long-term impact of cleanliness on public health.
A People-First Approach to Policy
Officials from MHI emphasized that Swachhotsav reflects the ministry’s commitment to people-centric governance. By involving local communities, students, and industry workers, the campaign fostered a sense of ownership and pride in public spaces.
The Swachhata Hi Seva movement continues to gain momentum nationwide, with ministries, schools, and civil bodies joining hands to build a cleaner, greener India — one step, one brushstroke, one tree at a time.