Watch: Ratan Tata Deepfake Video In Which He Appears To Offer Financial Advice

Ratan Tata, an industrialist and the former chairman of the Tata Group, has criticized a deepfake video that purports to show him offering financial advice on Instagram. The industrialist was seen misleadingly offering investment advice in the fictitious video posted on Instagram by Sona Agarwal. The post’s text allowed viewers to inflate their investment to appear “risk-free.”

Ratan Tata Deepfake Video

@RNTata2000 @AshwiniVaishnaw @AmitShahOffice @narendramodi
Laila rao nam ki ladki ne sir Ratan tata ke video (scam ke liye)galat upyog kar rahe hai instagram par koi action hoga is par #deepfake #ratantata #Melodi pic.twitter.com/7cqj6kEefk
— Gopal Katkamwar (@gopal_katkamwar) December 3, 2023

In the phony Instagram post, Ratan Tata was shown in a deepfake interview referring to Agarwal as his manager. Agarwal’s Instagram image has the following caption: “Rapan Tata’s recommendation for everyone in India.” This is your opportunity to increase your money immediately, risk-free, and with a 100% guarantee,” the image’s description read

Recently, deepfake films of a number of well-known celebrities have gone viral on social media, evoking mixed reactions of dread, panic, and disbelief among users. Actress Priyanka Chopra was the latest victim of deepfakes; in yet another fraudulent video, she was seen endorsing a product and disclosing her yearly salary.

Ratan Tata Not The Only One

In contrast to other actors, Priyanka hasn’t had any contentious videos with her face altered. Nevertheless, a phony brand advertisement has taken the place of her voice and lines from the original video.

Actress Alia Bhatt was also spotted in a deepfake video in a similar instance, which was subsequently shown to be false. The face of Alia Bhatt is placed over the image of another woman sitting on a bed in the viral video. In the video, a female can be seen gesturing in the direction of the camera while sporting Alia’s visage on a blue flowery strappy gown.

In the meantime, Union Minister Rajeev Chandrasekhar met with social media companies on Tuesday to assess their efforts to combat disinformation and deepfakes. He said that advisories would be released within the next 48 hours to guarantee complete platform compliance.