BLACKPINK’s Lisa Named Louis Vuitton’s New House Brand Ambassador

BLACKPINK's Lisa Named Louis Vuitton's New House Brand Ambassador

K-Pop group BLACKPINK’s Lisa is the new global brand ambassador for the legendary French luxury Maison, Louis Vuitton. The K-pop star had previously attended the brand’s Women’s Fall/Winter 2024 show in March where her presence hinted at a possible relationship with the brand.

“I am very excited to welcome Lisa as a House Ambassador,” said Nicolas Ghesquière, artistic director of the women’s collections at Louis Vuitton. “She has a daring spirit and charisma that I find incredibly compelling. She is as bold and creative with her music as she is in fashion. It’s truly a privilege to come along for the ride.

In a promotional video for the brand, Lisa said, “I feel so honored to be working with such a great brand that I admire, so I am really looking forward to making greater moments with Louis Vuitton.”

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Lisa has joined likes with other celebrities on the list which includes Zendaya, Emma Stone, and Ana de Armas.

Recent Achievements for Lisa

This comes after the singer released her first solo single in three years, “Rockstar,” which debuted at number 4 on the Billboard Global 200 chart.

Notably, the lyrics of “Rockstar” hint at her partnership with Louis Vuitton, stating, “Tight dress, LV sent it.” The single was released under her new management firm, LLOUD, which she launched in February.

Previously, Lisa was an ambassador for LVMH-owned Celine. She is also the ambassador for the luxury jewelry house Bvlgari.

Her Upcoming Projects

The announcement of Lisa’s ambassadorship has now come when fans are finally looking forward to BLACKPINK’s official reunion with new music and world tour, which is expected in 2025.

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Furthermore, Lisa is going to make her debut on screen in the third season of the acclaimed HBO Original series The White Lotus, thus adding a new dimension to her career.

About Kanishka Jha 86 Articles
Currently a student at the University of Delhi, Kanishka is an intern at PanAsiaBiz. She is a passionate content writer and an aspiring journalist with a wide range of interests from politics to entertainment.

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