OnlyFans star Chloe Amour fights to keep her billboard visible amid vandalism

A billboard showcasing popular OnlyFans creator Chloe Amour has become a recurring target of vandalism, raising questions about the ongoing struggle for visibility and acceptance for digital adult content creators. The billboard was recently vandalized for the third time this month, prompting both fans and industry insiders to question the motives behind these repeated acts of defacement.

While it remains unclear exactly how much Amour has invested in her billboard campaign, industry sources estimate that renting a prominent LA-based billboard costs between $8,500 and $11,000 per month.

AdTime Marketing, the firm responsible for many of the city’s high-profile digital advertisements, notes that such signage is a common strategy for influencers and adult content creators seeking mainstream recognition. Despite the significant expense, the vandalism suggests a complex cultural debate surrounding public perceptions of adult entertainment.

Chloe Amour’s Billboard Under Siege: A Closer Look at the Vandalism Controversy

Amour’s billboard has sparked both admiration and controversy. “It’s disheartening to see vandalism targeting a platform that’s empowering creators like Chloe,” said marketing expert Lisa Reynolds. “This kind of vandalism highlights the ongoing stigma faced by adult performers trying to carve out space in the mainstream.”

In response to the vandalism, Chloe Amour took to her social media accounts, expressing frustration but also resilience. “My billboard is a symbol of my hard work and independence,” she posted. “I won’t let negativity or vandalism stop me from celebrating my career and connecting with my fans.”

The Financial Investment Behind Digital Advertising for Adult Content Creators

Investing thousands of dollars into billboard advertising in Los Angeles underscores the importance of visibility within the digital adult industry. Industry analyst Mark Stevens explains, “Prominent billboards are a way for creators to elevate their brand beyond the online sphere, but they also become targets when there’s opposition from local communities or anti-adult content groups.”

Chloe Amour put up money to market herself on a Los Angeles billboard to promote her OnlyFans page. People keep vandalizing it. https://t.co/hqowEpNB4B pic.twitter.com/5vOTEnY2oM

— 🅛🅞🅤🅝🅖🅔 (@the_loungeclub) May 5, 2025

Despite the ongoing vandalism, Amour remains committed to her promotional strategy. Her message resonates with many followers who see her billboard as a symbol of success and representation. However, she remains cautious about future advertising plans, especially given the recurrent acts of vandalism.